Juventus Launch Party at The Standard, High Line
Content Team • 2024-07-20
Atop NYC’s skyline, where football, fashion, and music converged late into the night, a new cultural energy was set into motion.
The Beautiful Game, Elevated
Following an action-packed second day during Mundial Partner’s Fashion Meets Football NYC takeover, attendees were able to let loose and enjoy an unforgettable, late-night soiree at one of the city’s most picturesque and legendary venues – BOOM at The Standard, High Line.
An Inside Look
Inside the iconic, elevated lounge, an array of global creatives socialized. Professional athletes, fashion designers, musicians, entrepreneurs, and media innovators combined to produce a diverse audience interested in further contributing to the fusion of fashion, football, and melodies. With live sets performed by emerging DJs, the space transformed into a lively celebration of the culture that intersects sport and style.
The Names of the Night
From Jerami Grant to Yves Mathieu, Tia Adeola to Allen Lazard, the venue was filled with people who do more than just watch the beautiful game – they shape the culture and memorable experiences that surround it. This evening wasn’t a conclusion, it was a crescendo, showcasing just how far FMF can stretch when given the space to breathe. But the week’s capstone was yet to be placed.
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Fashion Meets Football™ is where the worlds of football, fashion, and music collide.